The AI-Powered Brain for Retail
OpenINSIGHTS is a virtual appliance purpose-built for enterprise retail and direct-to-consumer (DTC) brands. Designed to seamlessly integrate into your cloud or ours, it functions as a Bolt-On Brain—an AI-powered engine that transforms raw data into immediate, monetizable insights.
We go beyond traditional customer data platforms (CDPs) by providing Customer Opportunity AI Agents that work within your existing CDP or act as a stand-alone predictive intelligence layer. Whether you need to enhance your CDP with real-time predictions or use OpenINSIGHTS as your customer intelligence platform, we empower retailers to grow topline revenue by 5% to 12%.
The Power of the OpenINSIGHTS Platform
AI That Understands Customers—And Puts Predictions Into Action
OpenINSIGHTS is a full-stack AI solution that seamlessly connects audience intelligence, opportunity identification, and customer activation into a single system.
- AI Audience Graph: Our neural networks create a 360-degree view of every customer, predicting future behavior with extreme precision.
- AI Opportunity Agents: Virtual analysts that identify and prioritize revenue-driving opportunities, making predictions actionable within your CDP.
- Seamless Activation: Our AI insights can be pushed directly into your existing marketing stack, allowing you to execute with confidence across paid media, CRM, loyalty, and more.
Why Retailers Choose OpenINSIGHTS
Enhancing or Replacing the CDP—Your Choice
Many retailers struggle with CDPs that store customer data but don’t generate actionable intelligence. OpenINSIGHTS solves this by:
- Bolting onto any existing CDP to deliver real-time, AI-powered predictions directly into your customer profiles.
- Serving as a full customer intelligence layer, enriching raw data with high-impact predictive insights.
- Enabling precise audience selection by identifying the most valuable customers based on their brand affinity, price sensitivity, and intent.
The OpenINSIGHTS AI Opportunity Suite
AI That Finds and Captures Revenue—Automatically
OpenINSIGHTS transforms raw customer data into actionable, opportunity-driven predictions across multiple business functions:
- Customer Lifecycle AI: Identifies churn risk, best new customer segments, and win-back opportunities.
- Sales Performance AI: Highlights underperforming stores, categories, and segments in real time.
- AI-Powered Audience Selection: Helps brands deploy smarter marketing and media campaigns by selecting the right customers at the right time.
Proof of Impact
78X Return on AI Investment
Retailers using OpenINSIGHTS have seen unmatched results, including:
- $100M+ in incremental revenue in 2024
- 2.5X higher return on ad spend (ROAS) vs. traditional affinity audiences
- 2X customer reactivation rates compared to legacy segmentation models
Ready to See the Future of Retail AI?
Experience OpenINSIGHTS with Proofcamp, our rapid-deployment AI pilot that delivers results in weeks, not years. Let’s put real intelligence into your data.
Less Artificial. More Intelligence.