Privacy Policy

Last updated: January 24, 2024

This privacy policy (“Privacy Policy”) is provided to inform you of our policies and practices and of the choices you can make about the way your information is collected and how that information is used. Please see the Notification of Changes to this Privacy Policy section below for information regarding changes to this Privacy Policy. If you have questions or concerns regarding this Privacy Policy, please contact ZIO by email at

ZIO, INC. dba OpenINSIGHTS (“ZIO”, “Company”, “our” or “we”) is committed to protecting the privacy of the users of the Company’s website, located at (the “Site”). We collect information about you when you sign-up for newsletters, special promotions, or initiate requests for information regarding the Company’s services (“Service(s)”). In keeping with the Company’s ongoing commitment to the privacy of its customers and clients, the Company is self-certified under the EU-U.S. Privacy Shield Principles (“Privacy Shield”) as agreed to and set forth by the U.S. Federal Trade Commission, the U.S. Department of Transportation and the European Union. To learn more about the Privacy Shield and to obtain a copy of the Privacy Shield Principles, please visit their site. To obtain a copy of the Privacy Shield List, please visit their site.

The Information We Collect and Use

As discussed in this Privacy Policy, “information” means information about you collected through our website(s), including your email address and other information you provide to us by registering for our Services or making requests for information about our Services. Any information provided to us will be retained and used solely for the purposes of fulfilling your request for information, fulfilling a request through a Site feature, performing and carrying out the terms of the Service, or communicating with you as a client or subscriber of Company Services.

The Company only collects and uses personal data regarding users of the Site or Services as described in this Privacy Policy. The Company does not process or use personal data that we collect or that is received from our customers or from other third parties in a way that is incompatible with the purposes for which it was collected or received or subsequently authorized by you. Except as noted in this Privacy Policy, personal data collected by ZIO on the Site or through the Services is not shared with third parties without your consent.

Methods of Collection of Information

We may automatically collect information from you when you access the Site or use or access the Services. We may also collect personal data from you through a number of voluntary sources on the Site or through the Services, including through emails or other communications sent through the Services. The personal data we may collect from you might include, by way of example:

  • Domain name and Internet Protocol (IP) address;

  • Email address;

  • Contact information (including, name, address, zip code, country, and phone number);

  • User-specific and aggregate information on areas of the Site accessed and the Services used;

  • Username and password information for the Site or Services; and

  • Other information you volunteer to the Site, through the Services or through other means of communication, such as responses, registrations, surveys, reviews, comments, confirmations, emails, postings, messages, telephone calls, written correspondence or other electronic submissions and communications sent by you to the Site or through the Services.

General, Non-Personal Information

From time to time, we may collect general, non-personal, statistical information about the use of the Site and the Service, such as how many visitors visit a specific page on the Site, how long they stay on that page, and which hyperlinks, if any, they “click” on. We collect this information through the use of technologies such as “cookies” and “IP addresses”, which are discussed in greater detail below. We may also group this information into aggregate visitor data in order to describe the use of the Site and Service to our existing or potential business partners or other third parties, or in response to a government request. However, this aggregate data will in no way personally identify you or any other visitors to the Site.

  • IP Addresses: An IP address is a number automatically assigned to your computer whenever you surf the web. Web servers, the computers and software that store, process and deliver web pages, automatically identify your computer by its IP address. We collect IP addresses for the purpose of system administration, to report aggregate information to third parties, and to track the use of the Site. When visitors request pages from the Site or click on a link in a mailing sent through the Service, our servers log the visitors’ IP addresses. We reserve the right to use IP addresses to identify a visitor or list member when it will enhance the users experience or if we feel it is necessary to enforce compliance with the Site’s policies or to protect Company, the Site, its visitors, the Service, our Internet Service Provider partners, the list members or others.
  • Cookies: Cookies are pieces of information that websites transfer to an individual’s hard drive for record-keeping purposes, and to save website preferences. Cookies are commonly used by businesses with an internet presence. Cookies are not used to store personal information, or to retain historical or transactional subscriber data. By showing how and when visitors use the Site, cookies help us see which areas are popular and which are not. Information such as the total number of visitors and pages viewed is most easily tracked with cookies. We may use the information from cookies to make improvements and updates to the Site and to tailor our Services to our visitors’ needs. You always have the option of disabling cookies using your web browser preferences. Most web browsers are initially set up to accept cookies. You can reset your web browser to refuse all cookies or indicate when a cookie is being sent. However, please be aware that some features of the Site will not function properly or may be slower if you refuse cookies.
  • Clear Gifs (Web Beacons / Web Bugs): A Clear GIF is a tiny line of code, only 1 by 1 pixel in size, that is programmed to collect certain information about a visit to a particular website. We use clear GIFs to gather non-personal, aggregate information on visits to our Sites, track usage of website links and email delivery. We do not disclose personal information that may be linked to our clear GIF collection practices to third parties. The Sites are not responsible for the use of clear GIFs by other website operators.
  • Profile. We store information that we collect through cookies and clear gifs to create a “profile” of your preferences. We tie your personal information to information in the profile to provide tailored promotions and marketing offers or to improve the content of the Site for you. We do not share your profile with third parties.

Retention of Personal Information

ZIO will retain your personal data for the period necessary to fulfill the purposes outlined in this Privacy Policy unless a longer retention period is required or permitted by law.

Controlling Your Personal Information

You may opt-out from any future communications from us by clicking the unsubscribe link in an email or by emailing us at We will honor your opt-out within 10 days. Please note that you cannot unsubscribe from Service-related messages. If you would like us to cease all of the described uses of your personal information, you may delete your account at any time by emailing us at This will delete your personal data from our records, and we will make no further use of it. We may, however, retain copies of your personal data in backups. Please note that we may be required to retain certain information by law and/or for our own legitimate business purposes.

You can choose not to provide certain information when using the Site and the Services, but this may prevent you from being able to take full advantage of the functions available online and it may prevent us from being able to provide you with the Services.

Upon request, ZIO will provide you with information about whether we hold any of your personal data. To request this information please contact us at

You may access, correct, request deletion or request a copy of any or all of your personal data in our possession by emailing us at, and we will honor your request within thirty (30) days. If we incur expenses to comply with your request, we may charge you a reasonable fee to cover these expenses, if permitted by law. If you believe any of the personal data we have collected from you is inaccurate, you can email with a request to update this information. We will honor your requests within a reasonable timeframe.

Information Sharing and Disclosure

Except for the limited situations listed here in this Privacy Policy, we will not share your personal data with third parties. To the extent we are legally permitted to do so, we will take reasonable steps to notify you in the event that we are required to provide your personal data to third parties as part of legal process.

Agents and Third Party Service Providers. To provide the Company’s Services to you, we may sometimes use other businesses to perform certain specialized services such as data processing or other technology services. In such instances, we may provide your personal data to those businesses but they are not permitted to retain or use your information for any other purpose.

Third-Party Service Providers/Technologies. In addition to technologies directly licensed by the client for use with the Company technology, the following represents a list of technologies that may be used by the Company in the course of delivering value to our clients.

Change of Control / Asset Transfer. As the Company develops, we may buy other businesses or their assets or sell all or parts of our business assets. Customer information is generally one of the business assets involved in such transactions. Thus, in the event that the assets of the Company in whole or in parts are acquired by a third-party, customer information, including any visitor information collected through the Site or the Service, would be one of the transferred assets. In the event of a corporate change in control or sale of all or parts of our business assets, the buyer or transferee will have to honor the commitments we have made in this Privacy Policy.

Communication From the Company

Customer Service. Based upon the information you provide to us, we will communicate with you in response to your inquiries, to provide the Services you request, and to manage your account relating to Company Services. We may communicate with you by email or telephone.

Newsletters and Promotions

We may provide you the opportunity to opt-in to additional newsletters or promotional communications sent by email. If you have opted in or otherwise qualify to receive these forms of communication, we will use your name and email address to communicate with you. Out of respect for your privacy, we provide you a way to unsubscribe, as established in the “Choice and Opt-out” section.

  • Choice/Opt-out. We may provide you the opportunity to opt-in to additional newsletters or promotional communications sent by email. If you have opted in or otherwise qualify to receive these forms of communication, and no longer wish to receive our newsletter or other promotional communications by email, you may opt-out of receiving them by following the instructions included in each communication.

Security and Information Protection

The security of your information is important to us. When you enter sensitive information (such as a credit card number) on our payment forms, we encrypt that information using Secure Socket Layer (SSL) technology. Further, we follow generally accepted industry standards to protect the information submitted to us, both during transmission and once we receive it. That said, no method of transmission over the Internet, or method of electronic storage, is 100% secure. Therefore, while we strive to use commercially acceptable means to protect your personal data, we cannot guarantee its absolute security.


When we store information that you have provided to us when registering for the Service, that information is protected by security measures that include “firewalls” (a combination of computer hardware and software that helps keep unauthorized visitors from accessing information within our computer network) and other tools such as data encryption and physical security, where appropriate. No data transmission over the Internet or data repository can be guaranteed to be 100% secure. As a result, while Company strives to protect your personal information and privacy, we cannot guarantee or warrant the security of any information you disclose or transmit to us online and cannot be responsible for the theft, destruction, or inadvertent disclosure of your personal data.

Links to Other Sites

Please be aware that when you are on the Site, or when you receive an email message from us through the Service, you could be directed to other sites that are beyond our control. There may be links to other sites from the Site’s pages or from the email message we send to you that take you outside our Site. These other sites may send their own cookies to visitors, collect data, or solicit personal information. The privacy policies of these other sites may be significantly different from this Privacy Policy. We are not responsible for the privacy practices of these other sites and cannot guarantee the security of any of your personal information collected there. Note that when you link to a third party site from the Site, you may see pre-populated data fields with your personal information; however, that information is not available to the third party unless you take certain actions on the third party’s site, such as submitting a form

Privacy Policy for Children

ZIO offers business services, and as such, we do not knowingly collect information from children under the age of 13 on the Site or through the Company’s Services. If you are under the age of 13, please do not provide any information to us. If we become aware that we have collected information from a child under the age of 13, we will make commercially reasonable efforts to delete such information from our database.

Legal Compliance

Company reserves the right to disclose member information in special cases when we have reason to believe that disclosing this information is necessary to identify, contact or bring legal action against someone who may be causing injury to or interference with (either intentionally or unintentionally) Company’s rights or property, other visitors, list members, or anyone else that could be harmed by such activities. Company also reserves the right to disclose visitor or list member information when we believe in good faith that the law requires it.

EU-U.S. Privacy Shield Compliance

ZIO participates and has certified its compliance with the EU-U.S. Privacy Shield Framework. ZIO is committed to subjecting personal data received from the European Union (EU) member countries, in reliance on the Privacy Shield, to the Privacy Shield’s applicable principles.

ZIO is responsible for the processing of personal data it receives, under the Privacy Shield, and subsequently transfers to a third party acting as an agent on its behalf. ZIO complies with the Privacy Shield for all onward transfers of personal data from the EU, including the onward transfer liability provisions. With respect to personal data received or transferred pursuant to the Privacy Shield, ZIO is subject to the regulatory enforcement powers of the U.S. Federal Trade Commission.

Under certain conditions, more fully described on the Privacy Shield website, you may invoke binding arbitration when other dispute resolution procedures have been exhausted.

If you have an unresolved privacy or data use concern that we have not addressed satisfactorily, please contact our U.S.-based third party dispute resolution provider JAMS using their Demand for Arbitration Form.

Third Party Service Providers

ZIO may, based on specific products, features, or services provided to our clients, use 3rd party partners to support value delivery.  In these cases, data privacy in governed under the partner vendors privacy policies.

Notification of Changes to this Privacy Policy

The terms of this Privacy Policy may change from time to time. We will notify you of any material changes to this Privacy Policy by posting a notice on the homepage of the Site for a reasonable period of time after such changes are made, that this Privacy Policy has been updated, and by changing the Effective Date at the top of this Privacy Policy. We encourage you to check this page periodically for any changes. Your continued use of the Site and participation in following the posting of changes to these terms will mean you accept those changes.

Contacting ZIO

We value your opinions. If you have comments or questions about our Privacy Policy, please contact the Company:

11224 Clarkston Road
Zionsville, IN 46077

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