Proofcamp: Demystifying Disruption
Proofcamp: Demystifying Disruption Retail Nation – Last week we teased the OpenINSIGHTS Proofcamp. It’s the opportunity for retail and DTC executives to experience massive scale customer predictions, delivered through our Open Cognitive Framework (new ML), powered by Google Cloud, and hosted within your own GCP environment. OpenINSIGHTS PROOFCAMP It’s your data, your customers, your predictions […]
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OpenINSIGHTS Proofcamp
OpenINSIGHTS PROOFCAMP TL;DR YES, We’ll prove it… With your data. If that’s enough info, then click here to see your future OpenINSIGHTS PROOFCAMP. PROVING EXTRAORDINARY CLAIMS Real innovation. Sometimes it actually does happen. Sometimes it’s not small steps but giant leaps. Sometimes it’s not fitting into analysts’ magic quadrants – but creating new ones. Real […]
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Welcome to the Era of Insights
Retail Nation. Your world is about to change. You are going to move closer to your customers than you ever thought possible. You will be able to connect to them as individuals harmonizing customer experience to the value you require from each of them. The Era of Insights increases the quality of customers you acquire, […]
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Predicted to Purchase Product: Propensity v2
We talk to a lot of retailers. We mean…a lot. They all have some form of product propensity. Some of them as basic historic models, other have some genuine predictive analytics and a fewer of them still are ML driven. It’s not the methodology in need of the upgrade, it’s the use case Funny thing […]
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Retail Reality: The Era of COVID-19
A heartfelt forward We all had plans. We were marching forward with our infrastructure projects, we were “journey mapping” our way towards marketing goodness. We were modeling the connections between customers, planned inventory, and our upcoming seasons. Hard to believe that was just a few short weeks ago. Like the iceberg to our Titanic – […]
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My Journey to OpenINSIGHTS
My New Happy Place Three nights ago I was on my back deck and…I was happy. My wife was puzzled. My dog looked worried. You see – happy is odd for me – I’m not really an “enjoy the moment” sort of guy…there is always the next piece of innovation, the next marketing program, the next […]
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