Proofcamp: Demystifying Disruption
Retail Nation – Last week we teased the OpenINSIGHTS Proofcamp. It’s the opportunity for retail and DTC executives to experience massive scale customer predictions, delivered through our Open Cognitive Framework (new ML), powered by Google Cloud, and hosted within your own GCP environment.
It’s your data, your customers, your predictions – (and yours to keep)
The Proofcamp is not a demo, not a pitch – it’s a live, small-scale deployment of OpenINSIGHTS.
WHAT YOU GIVE
The intention of the Proofcamp is to be easy. Easy to launch. Easy to execute. Easy to consume. Digital Transformation engineered for ML outcomes doesn’t have to be difficult.
3-5 Year dump of transactional data
fuels your Proofcamp participation!
This is the data you know and love. Order Management Data (can include Point of Sale) consisting of transactional headers and product lines. You don’t need to do anything special – our onboarding engine will take care of all mappings.
WHAT WE PROVIDE
We do the lifting. We provide:
- A dedicated Google Cloud Environment pre-loaded with the OpenINSIGHTS Customer Analytics and Predictive Insights platform.
- Full database appends: demographic, psychographic, affinity, and media engagement.
- 7 context engines (MDMs) managing identity, global product taxonomies, more.
- Industry redefining analytics & reporting: sales ops, merchandising, to modeled marketing attribution
- We provide predictions…at a massive scale.
WHAT YOU GET
To experience the future of your business delivered in three executive tracks.
- Technology: Digital Transformation with Google Cloud takes you inside your OpenINSIGHTS deployment. It’s the best of Google Cloud!
- Data Science and BI: It’s not about data science projects, it’s about data science product. Unlock acceleration and scale for your data science efforts
- Predictive Marketing: Mass scale predictions create mass scale opportunities. Focused on both next generation predictive triggers that optimize full customer lifecycle – across every product line, within every product category, for every season, across all sales channels.
Sessions are hands on – your data, your architecture, your predicted customer opportunities. The tracks can be delivered virtually, on-site at your offices, or as a 3-day executive offsite at our beautiful conference facilities in Key West Florida.
There are questions that are common – and here are some answers…
- Can we use our existing Google Cloud Environment? Absolutely. We can deploy into your existing cloud, a fresh cloud, or an Open Managed cloud…your choice.
- Do we have to provide PII? No, we have a PII free deployment model that still delivers an amazing Proofcamp experience – just remember, no PII, no Appends..
- What about those Appends? OpenINSIGHTS has partnered with Infutor to give appended customer data purpose and hard ROI. A one-time full database append is included in the Proofcamp, and is part of every client’s agreement.
- What’s in it for OpenINSIGHTS? A chance to earn your business and prove your predictive future.
SPACE IS LIMITED, RISK IS LOW, VALUE IS HIGH.
Interested in seeing your own future?
Click here to learn more about the Proofcamp Sessions and Takeaways.
Click here to learn about your technical lift to participate (spoiler – it’s minimal).